The Impact of Instagram® on Student Engagement and Learning of Infectious Diseases

Drew W. Cates, Jonas Arthur, Timothy Coyle, Edo-abasi U. McGee, Essie Samuel, Vishakha Bhave

Research output: Contribution to conferencePresentation

Abstract

Objective:  To evaluate the impact of Instagram ®  on Doctor of Pharmacy (Pharm.D) student engagement and learning of infectious diseases in the didactic curriculum.  Methods:  In the 2018-2019 academic year (AY), second year pharmacy students enrolled in the Infectious Diseases course at Philadelphia College of Osteopathic Medicine School of Pharmacy (PCOM-SOP) were informed of Instagram® utilization to enhance learning. A pre-survey and pre-knowledge assessment were administered on day one of the class to assess student perception and knowledge. Uniquely curated content was created and posted daily to Instagram ®  to increase student engagement and knowledge. Throughout the term, Instagram ®  posts were scheduled one to three times per day on weekdays. Upon completion of the course, a post-knowledge assessment and post-survey were re-administered to students. Iconosquare ® , an analytical platform, was used to determine student impressions of “comments”, “likes”, “saves”, and “reach” on Instagram ® Results:  A total of 88 students were enrolled in the course. The average pre-knowledge assessment score was significantly lower compared to the average post-knowledge score. Throughout the term there was a total of 329 “comments”, 1,100 “likes”, 304 “saves”, and 4,400 “reached” on Instagram®.  Implications:  Use of Instagram ®  is an innovative teaching method, which has had a positive impact on student knowledge and increased engagement beyond the realm of the classroom.
Original languageAmerican English
DOIs
StatePublished - Jul 2019
Event120th Annual Meeting of the American Association of Colleges of Pharmacy - Chicago, IL
Duration: Jul 1 2019 → …

Conference

Conference120th Annual Meeting of the American Association of Colleges of Pharmacy
Period7/1/19 → …

Disciplines

  • Medicine and Health Sciences
  • Medical Education
  • Pharmacy and Pharmaceutical Sciences

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